ONE OF THE UK’S FASTEST
GROWING Spririts BUSINESSES

We’re home to some of the UK’s fastest growing brands and most experienced spirits experts.

our STORY
SO FAR…

Paragon Brands is the UK’s leading Spirits Distributor, having grown consistently since our launch in 2017. In just those few years we have firmly become one of the UK’s fastest-growing and most exciting spirits businesses.

From our Manchester HQ we represent 28 great brands from 12 UK and International partners in one of the world’s most dynamic spirit markets. Our brands include our global icons Żubrówka Vodka, Licor 43, Martin Miller’s Gin, Goslings Rum, Pusser’s Rum and legendary liqueur house Bols.

We’re especially proud to be part of Maison Villevert, a French family business crafting and distributing spirits to over 60 countries. Founded by Jean-Sébastien Robicquet, Maison Villevert are renowned for their innovative creations, including G’Vine Gin, Anne Bonny Spiced Rum and La Quintinye Vermouth Royal.

our
people

  • Alex Foster

    Assistant Management Accountant

  • Charlie Davidson

    Business Development Manager
    (Scotland & North East)

  • Charlotte McMeechan

    Accounts Assistant

  • Chloe Isaac

    Brand Manager

  • Chris Baker-Pigram

    Head of Cash & Carry and Convenience

  • Chris Jones

    Founder & Managing Director

  • Claire Maguire

    Brand Manager

  • Emma Mellor

    Amazon Controller

  • Jack Baker

    Head of Finance & Operations

  • James Robinson

    Wholesale and IFT Controller

  • Lara Tosatto

    Business Development Manager
    (London & South-East)

  • Luke Siddall

    Head of Marketing

  • Mark Jordan

    On-Trade Channel Director

  • Paul Briscoe

    Off-Trade Sales Director

  • Pauline Berthe

    Business Administration Assistant

  • Wendy Omollo

    Business Development Manager
    (North-East)

At Paragon Brands, momentum comes from more than growth. It comes from the people, standards and partnerships behind the business.

We work with brands that have something distinctive to offer, and we build them with focus, care and long-term thinking. As part of Maison Villevert, a Certified B Corp business, we operate within a wider culture that values responsible growth, transparency and positive impact.

Founded in 2017 by Chris Jones, following 25 years in premium drinks, including senior roles with Jack Daniels and Grey Goose at Bacardi, as well as launching one of the UK’s biggest success – the Aperol Spritz - and brands including Voss Water and Bottega Prosecco.

All of our team bring a real depth of knowledge to our work. Across 16 people, we hold 232 years of drinks, spirits and hospitality experience! That’s an average of 14.5 years per person - rising to 18 years on average across Sales and Marketing alone.

our service
standards

The Paragon Brands team process orders Monday–Friday, 8am–6pm, via EDI, email or phone, with all queries actioned immediately. We operate a Day 1 for Day 3 standard service.

We use SAP, the world’s leading ERP system, under full HMRC compliance and with invoices and delivery notes supplied for every shipment.

With us you’ll have a dedicated account manager and single marketing contact for each brand.

LOGISTICS & COMPLIANCE

We operate a full HMRC bond facility with LAW Distribution, one of the UK’s leading bonded alcohol logistics providers.

As part of Palletline, we deliver to any UK destination within 48 hours from our new, purpose-built 70,000 sqm Haydock distribution hub, accredited to BRCGS and SALSA standards.

We provide full HMRC customs clearance for import/export and duty deferment.